Meetings & Events - Upcoming Events

With her wealth of practical “hands on” experience she will definitively explain our new e-marketing dynamics, and provide the detailed and practical tactical information that can make our new cyber-centric culture work for you! Bringing you new revenue; bringing you to new levels of financial success.

Part 1 – Internet Marketing: SEO and Local (one hour)

• Growth of Search and Technology
• Setting an Organic Internet Strategy
• Directory Listings to Drive Relevance
• Local Search VS. Global Search

Part 2 – Universal Search and Social Media: The Next Generation

• Universal Search and Driving Traffic (quick 2-5 minute recap of morning session for those not in attendance)
• Web 2.0 and Social Media
• Tracking Social Media Results

Coke or Pepsi? IBM or Mac? Verizon or AT&T? Why do we choose some brands over others? The same "brand power" is in all of us, too. The brand you show the world can have a great impact on your success (or lack of). Yet, many people have never even thought of themselves as a "brand." It can be the difference between success and failure, both in our business and our personal lives. What is your unique personal selling proposition? This enlightening session will show you how to identify your personal branding characteristics, and then how to harness them into powerful forces that will impress your customers, bosses, competitors, and peers. You will leave this session thinking a whole lot differently about yourself!

Event Completed!

Event Completed!

• How do our panelists feel about the present environment in the Bay Area and when do they see things turning around?
• Will hotels continue to sell and market to leisure, business and group customers in the same manner?
• What have we learned about our customers over the last 18 months and what strategies will be used in an attempt to shift share and increase ADR in the coming months?
• What tools & resources are hoteliers leveraging to sell and market more effectively?
  
• Is there customer loyalty in a buyer’s market and if not, how do you create it?
  
• How are hotel sales teams collaborating with Revenue Management to satisfy owner/management expectations while fostering solid and on-going partnerships with the customer?

Our esteemed Panelists:

• Richard Flores, Vice President of Marketing, Larkspur Hotels & Restaurants
• Scott Baublitz, Director of Sales & Marketing, San Francisco Hilton Union Square
• Peter Gamez, Vice President of Sales & Business Development, Joie de Vivre Hospitality

When-Where:
Monday June 28, 2010
Postrio Restaurant, San Francisco
545 Post Street, San Francisco, CA 94102

Sponsor of the month
For the first time, San Francisco is the host city for the California Travel Industry Association's (CalTIA) Conference on Tourism, June 7-9, 2010, at the Wyndham Parc 55 Hotel. Themed "Transform: The New Reality". To register, visit http://www.caltia.org

Event Completed!

CVB or Industry Association Panel

Learn More And Register by Clicking Here