Travel Shopping Through the Eyes of Google
Thursday, March 22, 2012, Garden Court Hotel, 520 Cowper Street, Downtown Palo Alto

This presentation will provide insight into the changing digital landscape for Travel. As Travel shopping continues to move online, the fundamentals of search, display, video, and social advertising grow in importance for the success of everybody involved. This presentation will look into basic strategies and current developments at Google to help with paid and organic search success. It will also look into the growing world of Display advertising and YouTube as a search channel for potential Travelers. Then, the presentation will provide a complete understanding of what that means in regards to Google+ moving forward.

To register click here.